“I cannot say enough great things about Tyler and Liam from Good Now Electric! From the moment they arrived, they were professional, courteous, and incredibly knowledgeable.”
Maria Gilley • July 2026 • Google Review
Licensed & Insured
We do a lot of work in South Portland — panel upgrades, EV chargers, residential repairs, and commercial electrical. Free estimates, owner on every job.
Every job
No obligation
Upfront pricing before any work begins — a clear written quote with no hidden fees.
Get a Free QuoteAlways on call
Owner picks up
Sparking outlets, dead panels, burning smells, storm damage — call any hour and speak with the owner.
Emergency serviceLicensed in Maine
#MS60021971
Owner-operated. The same Master Electrician who quotes the job is accountable for the finished work.
About GoodnowSouth Portland sits right across the harbor from Portland and offers a mix of waterfront properties, established residential neighborhoods, and one of Maine's busiest commercial corridors along the Maine Mall area. We work in all of these settings, from rewiring a cottage near Willard Beach to upgrading lighting for a retail space on Western Avenue.
The Mill Creek neighborhood and surrounding streets are home to many mid-century ranch-style houses and Capes that often still run on original 100-amp panels. As families add central air, home offices, and EV chargers, these systems need upgrading. We do a high volume of 200-amp panel upgrades in South Portland and can usually schedule within a few days.
South Portland's waterfront properties along the harbor and near Bug Light Park have unique electrical needs driven by salt air exposure and older infrastructure. We understand the code requirements and practical concerns that come with coastal electrical work, and we bring that experience to every job in the community.
During World War II, South Portland’s shipyards built more than 260 Liberty ships — cargo vessels launched at a pace of roughly one per week at peak, with tens of thousands of workers, many of them women, filling the yards around Cushing’s Point. The city’s most photographed landmark, the little Portland Breakwater "Bug Light," sits on a park built over that shipyard ground.
The wartime boom left South Portland with tight, well-built neighborhoods of 1940s capes — homes now hitting the age where original panels, cloth-insulated wiring, and undersized services need attention. From Ferry Village to the Maine Mall commercial corridor, our electricians handle everything from historic-home rewires to retail fit-ups here.
Goodnow Electric is a locally owned, owner-operated shop based at 51 Wilson Dr, Westbrook, ME 04092 — not a franchise or a call-center dispatcher. When you hire us in South Portland, you get a Maine Master Electrician on the job, not a rotating crew of subcontractors. Our work is performed under Maine Master Electrician license MS60021971, and we're fully licensed, bonded, and insured for every job we take in Cumberland County.
That means the person who quotes your South Portland project is the same person accountable for the finished work — permits pulled, code followed, and the site left clean.
We offer the full range of electrical services to South Portland residents and businesses.
“I cannot say enough great things about Tyler and Liam from Good Now Electric! From the moment they arrived, they were professional, courteous, and incredibly knowledgeable.”
Maria Gilley • Google Review
Planning ahead? Read a Maine homeowner's guide to EV charger installation, what smart home wiring is worth doing in Maine, and why Southern Maine homes outgrow 100-amp panels.
More resources: answers to common electrical questions, our generator sizing guide, and electrical tips and guides for Maine homeowners.
4.9 · 87 Google Reviews
“I cannot say enough great things about Tyler and Liam from Good Now Electric! From the moment they arrived, they were professional, courteous, and incredibly knowledgeable.”
Maria Gilley • July 2026 • Google Review
“Fantastic service. Not only were they on top of getting the work done as quickly as they could, their pricing was more than fair, and they communicated clearly and effectively through the whole process. Genuinely couldn't be happier with them.”
Joseph Smith • May 2026 • Google Review
“Brett was able to get someone out to our house on short notice on a Saturday to deal with a melting circuit breaker. Tyler explained the issue and was able to resolve it quickly that day. Can't recommend them enough.”
Andrew Creamer • April 2026 • Google Review
Yes. Goodnow Electric is based in Westbrook and regularly serves South Portland and the rest of Southern Maine. Call (207) 318-1022 for a free written estimate.
Yes. Every job starts with a free written estimate — a clear quote with no hidden fees before any work begins.
Yes. Maine Master Electrician #MS60021971. Fully licensed, bonded, and insured. The owner is on every job.
We are based in Westbrook and serve South Portland throughout the week, with 24/7 emergency service when something cannot wait.
Yes. Call (207) 318-1022 any hour for sparking outlets, dead panels, burning smells, or storm damage in South Portland.
Tell us about your electrical project in South Portland — we'll respond within 24 hours.